Case Studies
Creating a Spark for Caspian Grill From Visual Marketing to Success
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GoalsCaspian Grill came to IH Concepts to create an identity and marketing collateral that would tell their story and be visually attractive and unique as their food.

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How we did itListening to our client’s input, we utilized our IH5 Branding Principles and creatively brought their idea to life via an attractive logo, print menu and a digital menu board.

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ResultsNot only has the branding received many complements, Caspian Grill has become a restaurant that is very successful and has been featured on various news outlets for their outstanding food.

Full Spectrum’s Whole Picture The story of a complete company brand
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GoalsFull Spectrum Health Services was a start-up that needed marketing collateral to help them hit the ground running. They wanted to show quality right off the bat.

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How we did itAfter researching Full Spectrum’s competition, we positioned their brand and created consistent print and web collateral with content to support their new image.

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ResultsFull Spectrum has an emotional brand image. Their new website was designed using our IH5 Web Principles and it, along with the rest of their collateral, speaks to Full Spectrum’s mission and values.

Taking a Brand to the Next Level Developing an identity
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GoalsEmily Grace Photography wanted to take their business to the next level with a unique and cohesive brand identity that reflects the quality of their work.

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How we did itAfter a consultation, we determined an elegant design for a new logo and business card that effectively communicates the brand message and is exclusive to Emily Grace Photography.

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ResultsEmily Grace Photography has marketing collateral that separates them from the competition and has increased their client base. Their brand is well-represented with a new and clean design.

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